Jos Moody

Dance Photographer

Ballet photographer Jos Moody captured a ballerina showcasing elegance and strength with an en pointe pose in a flowing black dress against a moody backdrop.

Some of the best & fastest lights available.

I am often asked by fellow photographers what flashes/strobes I use, so I'll do my best to explain my lighting choice and the reasoning behind it.

My lighting setup has evolved with the need to stop action. While studying for my undergraduate degree in photography, I was exposed to many different lighting setups, from studio flash and pocket strobes to continuous lighting. I have tried many of them as a professional photographer. At one point, my studio kit consisted of a mix of several high-end strobes as well as many low-end choices easily purchased on Amazon. Therefore, I am uniquely qualified to understand the pros and cons of the many options available to photographers. That's how I fell in love with and came to use Paul C. Buff flashes exclusively.

A graceful ballerina poised en pointe, her form blending into ethereal smoke as she performs an elegant dance movement, captured by the talented ballet photographer Jos Moody

To better understand my flash choice, you must first understand the need for incredibly fast lighting to freeze motion when photographing dance. Paul C. Buff strobes are some of the fastest lights in the world, with flash durations as high as 1/13,500 of a sec.

Paul C. Buff, Inc. is an American company with a cult-like following of dedicated photographers who appreciate a quality flash at a price that doesn't break the bank. Paul C. Buff, Inc. engineers all of their flashes in-house and offers a product with the quality and capability of the most expensive flashes in the business but at a price point that is affordable for full-time professional photographers and amateurs alike. No matter where you are in your photographic journey, Paul C. Buff has a setup for you.

If you are starting with flash photography, I can't emphasize enough that I would steer clear of all the cheap flash brands on the market. There's also no need to spend several thousand dollars on a single studio strobe when you can purchase a quality Buff strobe with all the same features for only a fraction of the price.

If you should ever require customer service for your flash, call Paul C. Buff's customer support, and you will quickly discover what makes them the best in the business! Ultimately, going with a reputable lighting brand like Paul C. Buff will save you money in the long run and help you build consistency in your images.

A graceful dancer captured mid-twirl by ballet photographer Jos Moody with a billowing light blue dress, exuding elegance and fluid motion.

Don't just take my word for it...

A graceful ballerina captured mid-pirouette by a dance photographer Jos Moody, her delicate lavender tutu fluttering like a blooming flower against the dark backdrop.

Click the referral link on this page to be redirected to the Paul C. Buff website and explore their fantastic offering for yourself.

Other Common Questions


"Do you frequently use a light modifier when doing studio flash photography?"


For artistic studio photography, I use some form of modifier for every shoot. The first thing to add to your list of necessary studio equipment is an assortment of modifiers for all your studio lights. Depending on your budget, simple reflectors are an excellent place to start, but beauty dishes, grids, and gels are all essential pieces of equipment to bring your creative ideas to life.

What other Paul C. Buff accessories do you find to be essential when doing off camera flash photography?

Controlling flash power remotely is always the starting point when working with off camera flash. Remote triggers are the easiest way to quickly correct exposure levels of a light source for great results and are the next thing a beginner should acquire after the flash unit, light stands, and light modifiers. They also allow you to save your flash settings.


An umbrella is often considered difficult to control as a source of light. Do you use them?

Using umbrellas is a common setup when photographing more than one subject. Depending on the available light, whether or not you have a studio, and the number of strobes you own, I can envision scenarios where one studio flash with an umbrella set in manual mode and full power would be the only way to bring in enough light—even with as much aperture and ISO adjustment as you can spare. So yes, umbrellas are an essential piece of kit.

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Jos Moody

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